About Us


We are an independent retail jewelry store located in Wethersfield, Connecticut.  Founded in 1947, Sterling Jewelers is owned and operated by Carla and Don Unwin.  From humble beginnings in downtown Hartford, Connecticut, Sterling Jewelers has grown into central Connecticut's leading trusted jeweler. Today we are located in a free standing building on the Silas Deane Highway in the beautiful and historic town of Wethersfield.  Just off I-91, visiting Sterling Jewelers is easy to get to and just minutes from anywhere in Connecticut.

For over 6 decades couples in greater Hartford have been getting engaged at Sterling Jewelers.  We offer an extensive diamond collection and feature bridal jewelry by Simon G., Caro and Valina .  We are fine jewelers and are proud to represent many top of the line jewelry designers as well as emerging new designers.  We're not only interested in the designers but the quality, craftsmanship and overall value of all the lines in our showroom.  

We hand pick each and every diamond and gemstone we purchase.  We only associate our store with quality jewelry manufacturers and have long standing relationships with our top companies.  Every piece of jewelry in our store must meet our own high quality standards before we offer it to our clients.  You'll find Platinum diamond jewelry, Gold jewelry with diamonds, precious emeralds, rubies and sapphires as well as semi precious and exotic colored gemstones from around the world.  In addition to the unusual and one of kind pieces we offer classic and traditional designs as well as vintage styles.  If you're looking for a gift we offer a wide variety items including add-a-pearls and necklaces, charms & bracelets, Men's jewelry, cuff links and accessories and much, much more. 

If you want the best Pandora experience anywhere then you'll want to visit our Pandora Shop in Shop. You'll be wowed by the personal and exceptional client service we provide and if that's not enough wait till you see our Pandora Jewelry collection - it's the largest around!

You can rely on our on-premises service department offering expert goldsmithing, diamond setting, pearl and bead restringing, engraving and watch repair.  In addition we have on staff gemologists and offer expert appraisal services. 

To our old friends, come for a visit and see what's new.  Whether it's a gift or something special for just you we'll have what you're looking for.  If you've never visited us before then we welcome you.  We have a knowledgeable and professional staff that won't ever pressure you.  You'll feel comfortable and right at home here.

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